All eyes on Neapolitan Pizza

Today, on the occasion of the Neapolitan Pizza International Day, according to a report by Cna Agroalimentare (Italy’s National Confederation of Crafts and SME) the pizza market has reached an annual turnover of 15 billion euros in Italy (and about 30 billion globally). One hundred and thirty thousand companies in the sector are involved, and full-time employees are one hundred thousand - 200 thousand on weekends. The market churns out about eight million pizzas a day, almost three billion in a year.

PIZZA IN ITALY AND ALL OVER THE WORLD

Pizza is the most iconic dish of Italy as well as the most beloved - along with pasta - and therefore has the right to a moment of celebration all its own. For the occasion TheFork, website and app for Android and iOS leader in online restaurant booking, has analyzed the pizzerias on its platform.

Compared to 2018, 2019 registered a +31% preference for pizzerias, as this kind of restaurant represents 11% of TheFork's total partner addresses, while about 20% of restaurants offer pizza among the dishes on their menu. The cities with the highest number of pizzerias bookable online on TheFork are Rome (239 addresses), Milan (197) and Naples (110). Pizzerias are also the places where people love to eat together: in fact the average number of place settings per reservation is 4.

NEAPOLITAN PIZZA RULES - HOW IT IS MADE

Pizza Napoletana Stg specification provides for the following ingredients:

Type 0 or 00 soft wheat flour, with the possible addition of type 1 soft wheat flour (in small percentages, from 5% to 20%) Natural water Salt Yeast Fresh tomatoes, in the San Marzano dell’Agro Sarnese-nocerino PDO, Pomodorini di Corbara (Corbarino), Pomodorino del piennolo del Vesuvio PDO variants, or peeled tomatoes (San Marzano dell’Agro Sarnese-nocerino PDO) Buffalo Mozzarella PDO or Fiordilatte Mozzarella PDO olive oil oregano basil

In addition, the real Neapolitan pizza:

Must be round and no more than