Barilla Group confirms its commitment to sustainability

In 2021, the Barilla Group continued to invest in improving its pasta, sauces, and bakery products (488 products reformulated and improved since 2010, 55 launched in 2021). The goal is to innovate and reduce the impact of production processes in terms of carbon dioxide emissions, energy, and water consumption, as well as promote sustainable supply chains and design recyclable packaging. Even more so, the Italian pasta giant has expressed its proximity to local communities, with donations of €12 million and around 2,700 tons of products. These are just a few of the highlights of the Barilla Group’s new sustainability report published on July 26th, providing the results achieved by the Parma-based company for the well-being of people, the environment, and communities.

Underpinning this commitment is a new purpose that encompasses in a few words the rationale for this way of doing business: “The joy of food for a better life”. This concept transcends good food to refer to people’s happiness and holistic well-being, which begins most of all with “taste”. All the group brands are contributing to this journey, offering not only foodstuffs but also the joy that can be taken from good food, well-made with selected ingredients.

“We want to bring joy through the products we offer to consumers, through good food, conviviality, helping to improve the lives of those who choose our products and the world around us,” said Claudio Colzani, CEO of the Barilla Group. “In the coming months, this journey will lead us to set clear, measurable objectives towards sustainable development. We will continue to invest in our supply chains, by introducing principles of regenerative agriculture, to further reduce our environmental impact in terms of carbon dioxide emissions and water consumption, and to produce recyclable packaging.”

LOW ENVIRONMENTAL IMPACT

Barilla is present in over 100 countries, both with its brands and 30 factories (15 in Italy and 15